Design Consultation - Design should be simple and functional. Bells and Whistles make a lot of noise but are often not necessary.
Competitor Analysis - We conduct competitive benchmarking to determine the strength of the competition. Marketplace specific intelligence and knowledge of search specific competition are crucial to a successfully optimized website.
Keyword Research - Knowing your competition is extremely important but knowing the terms your potential customers are searching to find you is even more crucial to search results.
Content Optimization - This one is easy, the content of your page must be relevant to the search and your keywords.
Linking - This one is easy, the content of your page must be relevant to the search and your keywords.
Reports & Analysis - Constantly reviewing reports in crucial to staying ahead of the curve in knowing which search terms are successful and which ones need to be reevaluated.